Tim Osrin has something going for his company that very few others do – even in the tough times, he finds his business is going swimmingly! As the owner for the past 13 years of Simply Swimming, Tim has many years experience in providing swimming lessons and swimming coaching to children from as young as nine months through to adults that are either learning or training for their next triathlon.He says that the business offers top quality professional coaches, great administrative support and fantastic, enclosed heated swimming pools, meaning that learners can obtain year-round classes. He adds that being warm and friendly and always obliging is a vital aspect of the customer experience. Since many parents see swimming lessons as a luxury in the current economy, keeping clients happy is critical.Tim says that he believes in his quality and professionalism, so much so that he is prepared to offer a free lesson to all new clients wanting to find out about the business. Furthermore, he also offers a full refund in certain situations where the client has paid for a full month and wants to leave mid-month.Moving forward, Tim’s goal is to develop his operation into something bigger and better than it is now. He wants to implement an online booking system for clients to enable them to make their own bookings via the web. But his number one goal is to have 20 swimming pools with 50 teachers offering lessons.